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Back to News 30/09/2013

Outdoor Sports Valley, official partner of the MSc in Sports Industry Management, is in the spotlight

In an interview published by Filière Sports, a leading magazine in the Sports and Outdoor Industry, Jean Luc Diard, the founder of Outdoor Sports Valley, pinpoints one of the key aspects of his organisation: its relationship to several higher education programmes such as EMLYON Business School’s MSc in Sports Industry Management.

OSV is a high quality partner of the MSc in Sports and Outdoor Industry Management. As an official cluster and trade association contributing to the economic growth of international outdoor sports industry companies, OSV and its members bring their professional expertise and a top-level professional network to the students of the MSc in Sports Industry Management. 

Jean Luc Diard also gives his feedback on the last three years of OSV’s achievements. “Our positioning is clear: we are at the disposal of companies who are in direct relation to customers”, claims M. Diard. Outdoor Sports Valley’s goal is to be innovative in a sustainable environment and the organisation is present on four different fronts: providing a service to small and medium size businesses, serving as an intermediate between these companies and consumers, reinforcing employees’ skills in the sports and outdoor industry, and fostering innovation. Focusing on small and medium size businesses is essential to Jean Luc Diard as business development goes faster and these companies are always looking for new networking opportunities.

In terms of the incoming projects, M.Diard mentions OSV’s goal to be present at more trade shows in order to directly promote brands to interested customers.

With the key role to federate, represent, and contribute to the development of the Outdoor Sports Industry internationally, OSV is a solid pillar in order for the MSc in Sports Industry Management's  to perfectly train tomorrow’s leaders of the Global Sports and Outdoor Industry. 

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