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Back to News 28/05/2016

Shanghai - Master Class “The new normal of the Chinese luxury market: challenges and opportunities”

Attend a Master Class on the topic "The new normal of the Chinese luxury market: challenges and opportunities by Michel Phan, Editor-in-Chief at Luxury Research Journal (Inderscience Publishers) and Director of the MSc in Luxury Management & Marketing at emlyon business school. Taking part in this Master Class is a great opportunity for you to understand the opportunities and challenges in the luxury industry with professional expert Michel Phan, ask your questions about the MSc in Luxury Management & Marketing and discuss your study and career plans!

Want to register? Contact Junyao Liu, Promotion manager– emlyon business school’s Asian campus in Shanghai!

  • When: Saturday May 28th, 2016 - 3:00pm (Shanghai local time)
  • Where:

Parlour V, le Royal Merdien Shanghai
 789 Nanjing Road East, Shanghai

  • About the Master Class

"After several years of continuous growth, the luxury industry in China has decreased for two consecutive years in 2014 (-1%) and 2015 (-2%). Is it the beginning of the end, or the beginning of a new era? What have caused this dramatic shift in the luxury market in China? What strategies should luxury brands adopt in order to survive and thrive in China in 2016 and beyond? If you want to find out more about this exciting topic, please join us at the Masterclass by Professor Michel Phan, on May 28, 2016 at Le Meridien Hotel in Shanghai."

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